Entrepreneurship: Start-Up and Business Owner Management (Voucher Included)

Disclaimer

Continuing Education is a program of Santa Fe College's Center for Innovation and Economic Development (CIED).

These courses are non-credit, Industry certification courses and are not eligible for financial aid. Please contact Continuing Education at 352-395-5896 with questions, or for additional information.

Overview 

Delve into the world of entrepreneurship, from generating an idea to writing a business plan. In this course, you will refine your startup idea as you prepare for the Entrepreneurship and Small Business Certification. You will learn all business areas of an entrepreneurship venture, such as legal structure and requirements, funding sources, intellectual property law, operations, marketing, advertising, and finances. By course completion, you will create a comprehensive business plan to get your startup idea off the ground and into the market.

Details

What you will learn

  • Identify the characteristics, risks, benefits, opportunities, and drawbacks of being an entrepreneur
  • Assess the demand of an opportunity and its value proposition
  • Determine the appropriate legal structure, required licenses, and regulations for your business
  • Investigate intellectual property law for entrepreneurs
  • Determine your operational costs and growth strategy for your business
  • Use financial statements to assess profitability and break-even analysis for your business
  • Design a business plan for your venture

How you will benefit

  • The Entrepreneurship and Small Business certification ensures tomorrow's business leaders are prepared with the toolkit they need to get ahead in today's competitive landscape.
  • The completed business plan is a dynamic planning tool which can be updated at any given time to allow the entrepreneur up-to-date information for decision-making.
  • Every entrepreneur must have knowledge of the foundational business principles in order to progress forward toward success. All principles are interrelated, and this knowledge allows for better business decisions.

Outline

  1. The Entrepreneur
  2. Opportunity Recognition
  3. Starting Up
  4. Funding the Venture
  5. Ethics and Sustainability
  6. Human Capital
  7. Intellectual Property
  8. Operating Procedures
  9. Marketing
  10. Advertising
  11. Financial Statements
  12. Cash Flow Management

Requirements

Hardware Requirements:

  • This course can be taken on either a PC or Mac.

Software Requirements:

  • PC: Windows 8 or newer.
  • Mac: OS X Snow Leopard 10.6 or later.
  • Browser: The latest version of Google Chrome or Mozilla Firefox are preferred. Microsoft Edge and Safari are also compatible.
  • Microsoft Office Word.
  • Adobe Acrobat Reader.
  • Software must be installed and fully operational before the course begins.

Other:

  • Email capabilities and access to a personal email account.

Instructional Material Requirements:

The instructional materials required for this course are included in enrollment. The following textbooks will be shipped to you approximately 7-10 business days after enrollment:

  • Entrepreneurship: Theory, Process, Practice, by Donald F. Kuratko

Prerequisites

You should have basic keyboarding and computer skills and be comfortable navigating the Internet. You must also have an understanding of a word-processing computer program (Microsoft Word is recommended), and have email capabilities. This course is intended for anyone interested in developing their enterprise management skills, whether you want to start your own business or gain a better understanding of how to operate an established business.

Instructor

David Harkins is a business leader with a background in executive coaching and consulting. His work focuses on entrepreneurial thinking, leadership development, and operational innovation to help businesses and organizations deepen social impact and strengthen performance. His past roles include Vice President of Strategic Services at the Jackson Group, Chief Marketing Officer (CMO) for software engineering firm Geneer and Vice President of Marketing and Product Development for Nykamp Consulting Group. He earned a Master of Entrepreneurship from Western Carolina University and a BBA in entrepreneurial and small business management from American Public University.

FAQs

Can I register for a course if I am an international student?

Yes, ed2go courses are completely online. However, keep in mind that not all certifying bodies or industry-specific certifications are recognized internationally. Please review your country's regulations prior to enrolling in courses that prepare for certification.

Does this course prepare for a certification?

Yes. This course prepares you to sit for the Entrepreneurship and Small Business (ESB) Certification Exam.

When can I start the course?

This course is open enrollment, so you can register and start the course as soon as you are ready. Access to your course can take 24-48 business hours.

How long does it take to complete this course?

This course is self-paced and open enrollment, so you can start when you want and finish at your own pace. When you register, you'll receive six (6) months to complete the course.

What if I don't have enough time to complete my course within the time frame provided?

The time allotted for course completion has been calculated based on the number of course hours. However, if you are unable to complete the course, contact your Student Advisor to help you work out a suitable completion date. Please note that an extension fee may be charged.

What kind of support will I receive?

You may be assigned with an instructor or team of industry experts for one-on-one course interaction. Your support will be available (via email) to answer any questions you may have and to provide feedback on your performance. All of our instructors are successful working professionals in the fields in which they teach. You will be assigned to an Advisor for academic support.

What happens when I complete the course?

Upon successful completion of the course, you will be awarded a Certificate of Completion.

Am I guaranteed a job?

This course will provide you with the skills you need to obtain an entry-level position in most cases. Potential students should always do research on the job market in their area before registering.

Can I get financial assistance?

This course is non-credit, so it does not qualify for federal aid, FAFSA and Pell Grant. In some states, vocational rehab or workforce development boards will pay for qualified students to take our courses. Additionally, some students may qualify for financial assistance when they enroll, if they meet certain requirements. Financing is available from select schools. Learn more about financial assistance.

How can I get more information about this course?

If you have questions that are not answered on our website, representatives are available via LIVE chat. You can also call us at 1-877-221-5151 during regular business hours to have your questions promptly answered. If you are visiting us during non-business hours, please send us a question using the "Contact Us" form.

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